Seguro Marketing

About Us

Who are we?

SEGURO MARKETING INC. is a dealer and distributor of industrial chemicals and automotive batteries.

History

The company was incorporated in the year 1989. Foremost in its start-up business was the production of battery electrolyte from sulfuric acid, which was started way back in the “60’s” by MR. Serafin L. Geson, Jr., as a single proprietorship. It was also the start of business ties of Seguro Marketing, Inc., and Atlas
Corporation being the manufacturer and source of sulfuric Acid.

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In 1968 when the Brewery Plant was on stream, SMI started to supply SMC Mandaue their acid requirements along with other dealer outlets that come and go. It was a test of survival of SMI who painstakingly develop a market enough to merit the attention and support of ATLAS.
In 1975, SMI was granted exclusivity to distribute the product as a natural offshoot of the falling-out of other dealers. Their major concerns, then was the relatively small market they were fighting over. Under the exclusivity arrangement, SMI was able to develop a monthly volume of 200 MT over the next five years. Mr. Serafin L. Geson then, felt that the volume already gave him a healthy economic equation but ATLAS was pushing for more volume, which could not be found anymore in VISMIN area that time.
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In 1985 SMI opened its Manila operations with an additional exclusive product to carry as an incentive. SMI then started to supply ATLAS Sulfur Dioxide to Coca-Cola Export Corp., Manila while developing the market for sulfuric acid. It was a difficult task for SMI to tread on new territory where CHEMPHIL is the dominant supplier and manufacturer.
In 1985 SMI opened its Manila operations with an additional exclusive product to carry as an incentive. SMI then started to supply ATLAS Sulfur Dioxide to Coca-Cola Export Corp., Manila while developing the market for sulfuric acid. It was a difficult task for SMI to tread on new territory where CHEMPHIL is the dominant supplier and manufacturer.
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In the years following, PHILPHOS also stopped operating their sulfuric Acid plants and went into multiple sourcing,which confirmed all along the imporatance and timeliness of the logical preparations the company has gone into.

REWARDS SECTION

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years of providing quality service in the industry
# 500
Distributor of Motolite Nationwide
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Customer satisfaction rate
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batteries traded-in every year for recycling